How to write SEO friendly content

 

How to Start Writing SEO-Optimized Articles

Step 1- Start with research

If you really want to make a difference for yourself or for your clients, without research, you are simply shooting in the dark.

In this stage, you want to determine a few things:

  • Keyword to target
  • Length of the article
  • Type of the article
  • Analyze existing articles for outline
  • People also ask questions

Do yourself a favor and get a tool like  SEMrush first.

SEMrush offer free trial which will help you to do better research your topic and help in proper optimization of Keyword. This will help you to understand what is the right keyword you should be targeting.

Step 2- Type of content: Keyword Search Intent

Also, put your target keyword in the Google search to see what kind of articles are currently ranking. This is part of the research and will help you understand what kind of article Google think is better for such queries.

Step 3- Find the idle Length of the article

Use a SEMrush writing assistant to identify what is the idle word limit you should have to increase your chance for ranking on the first page.

To use this,

  • Login to SEMrush dashboard (Get 14 days free trial here)
  • Under On-page & Tech SEO > SEO content template
  • Enter your target keyword
  • Select the Country and device you want to target
Click on “Create SEO template”

Step 4- Scout People also ask

Search for your target keyword in Google search and it will show a section called “people also ask”.

Pick the questions that make sense with your article intent and answer them in your article. But, don’t stop here, as when you click on one of the questions, Google will add more questions after that.


If you want to know more things then see the following:

Final Checklist:

  • Research for keyword
  • Identify the right word limit
  • Scout Google to find the right format for your article
  • Create an outline by analyzing the top 10 results
  • Make a list of questions from “people also ask” section of the search
  • Post title for readers & meta title for search engine (keywords in titles).
  • Post meta description (optimize it for better CTR and use your target keyword once).
  • Image Alt text (use keyword).
  • Interlink within a post using good anchor text.
  • Post permalink (remove stop words from permalink).
  • Use proper heading tags (keywords in H1, H2, H3 tags).
If you have never heard of these, i will try to include these in my next post.

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